New for the Furniture Industry!
PerformNOW is a web-based Contact eXperience Management system and CRM solution for the furniture industry. All the communication touchpoints with customers, suppliers, and employee candidates are automatically documented in segmented contact groups.
In doing this, PerformNOW helps businesses improve sales lead performance and makes follow-up more productive. It centralizes contact interactions, enables automated campaigns, customer service ticketing workflows, and much, much more.
If you are creative, strategic and tactical with contact communication, Anything is Possible!
Now you can professionally manage your contacts journey better than your competitors.
PerformNOW collaborates with 8 best practice performance groups, hundreds of furniture operations, and industry partners, world-wide to create the best solutions.
Furniture industry experts provide integrated CRM's for professionals in the home furnishings industry!
PerformNOW is a global consultancy and technology company that specializes in the home furnishings industry. Founded by David McMahon in collaboration with Wayne McMahon, the talent at PerformNOW has helped businesses improve operations, cash flow, sales and profitability for many years. They are also the industry’s largest organizers of peer performance and benchmarking groups.
PerformNOW now provides a cutting edge web-based CRM software SAAS product called, PerformNOW CXM.
PerformNOW CXM is a web-based Contact eXperience Management system and CRM designed for furniture businesses. It streamlines communication with customers, suppliers, and candidates—automating interactions, organizing contacts, and boosting sales performance.
With Marketing CRM, Selling CRM, Operations CRM, Service CRM as well as automated campaigns, and powerful workflows, PerformNOW helps you stay ahead.
We provide system and process functionality to help home furnishing businesses maximize lead productivity and improve the eXperience with all your valued Contacts.
Top Selling Features
- Furniture Software Integrations - No double entry
- Lead Management
- Selling workflows by lead type – telephone, chat, web inquiry, social media, in store, appointment
- Open Sales Follow-up Automation
- Online Service Ticketing
- Vendor communication tracking
- Automated email and text follow-up
- Automatic call transcription
- Mobile App: Apple and Google
- Booking calendar
- Payment processing
- Complete Furniture CRM
Top Marketing Features
- Furniture Marketing CRM
- Lead generating webforms
- Email and sms marketing
- Surveys
- Live chat
- Digital video marketing
- Template and web asset library
- Advertising tracking and ROI
Top Operations Features
- Automated customer order follow-up and updates
- Delivery and pick up notification and scheduling
- Dashboards Command Centers
- Workflow documentation
- Learning management
- Digital Document signing
- Project Management
Top Service Features
- Service webforms integrated from this CRM
- Automated customer follow-up
- Ticketing system
- Workflow management
- Resource management and booking
- Cause and result tracking and analytics
Core CXM Features
The Hub for all customer interactions – before and after the sale.
- CRM customized for furniture business
- Digital and physical Lead Management
- Integration with software platforms
- Automation of customer follow-up
- Process and workflow management
Customer eXperience Management Web-based Software and Solutions that produce ROI for your business.
“Why is it that some home furnishings retailers succeed with their change initiatives while others stumble?”
During a recent group session, a member of one of my performance groups shared how she implemented an innovative process that helped her stores save time and improve customer experiences. That prompted another retailer to explain that he attempted a similar rollout, which failed to gain traction. This sparked a discussion about why some home furnishings retailers succeed with change initiatives, while others, whose ideas and intentions are practically identical, stumble.
Over the past 25 years, I've worked closely with retailers across North America and globally, helping implement business improvements, technology solutions, and process innovations. There have been countless success stories, as well as some stalls. Here are ten observations that explain the difference in success rates between those furniture retailers that drive innovation and those that abandon it.
#1 Leadership
Innovation depends on more than ideas; it requires leaders who commit, set the pace, and get involved in execution. In the highest-performing operations, owners and executives are not just strategists—they are change agents. Most successes come from change mandated by leaders at the very top. Fewer wins come from the middle ranks where change is delegated or optional.
Committed leaders attend project meetings, review progress, and hold teams accountable. When leaders show up and push initiatives forward, resistance fades and alignment strengthens. Without visible leadership, change dies in the middle.
#2 Culture
Companies that embrace innovation build cultures where change is expected, not feared. They reward improvement and support experimentation. These businesses are willing to replace outdated policies, implement performance-based pay, or shift merchandising strategies when data supports it. A culture that encourages open communication, learning, and course correction becomes fertile ground for progress.
Conversely, some operations allow people to oppose change and offer excuses about “special circumstances.”